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General Motors

GM

$82.51

-1.86%

General Motors Company is a global automotive manufacturer operating in the Consumer Cyclical sector, designing, building, and selling cars, trucks, and SUVs under brands like Chevrolet, Buick, GMC, and Cadillac. The company is a dominant market leader in the US, having regained its top market share position in 2022 and holding a 17.4% share in 2025, and operates through three core segments: GM North America, GM International, and its captive finance arm, GM Financial. The current investor narrative is focused on the company's operational resilience and strategic positioning to capitalize on competitor weaknesses, as highlighted by recent news of GM ramping up truck production to exploit a rare supply shortage at Ford, while simultaneously navigating the complex transition to electric vehicles and managing the strategic pivot of its Cruise autonomous vehicle unit.…

Should I buy GM
Bobby Quantitative Model
Jun 16, 2026

GM

General Motors

$82.51

-1.86%
Jun 16, 2026
Bobby Quantitative Model
General Motors Company is a global automotive manufacturer operating in the Consumer Cyclical sector, designing, building, and selling cars, trucks, and SUVs under brands like Chevrolet, Buick, GMC, and Cadillac. The company is a dominant market leader in the US, having regained its top market share position in 2022 and holding a 17.4% share in 2025, and operates through three core segments: GM North America, GM International, and its captive finance arm, GM Financial. The current investor narrative is focused on the company's operational resilience and strategic positioning to capitalize on competitor weaknesses, as highlighted by recent news of GM ramping up truck production to exploit a rare supply shortage at Ford, while simultaneously navigating the complex transition to electric vehicles and managing the strategic pivot of its Cruise autonomous vehicle unit.
Should I buy GM

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GM 12-Month Price Forecast

Historical Price
Current Price $82.51
Average Target $82.51
High Target $94.8865
Low Target $70.1335

Wall Street consensus

Most Wall Street analysts maintain a constructive view on General Motors's 12-month outlook, with a consensus price target around $107.26 and implied upside of +30.0% versus the current price.

Average Target

$107.26

5 analysts

Implied Upside

+30.0%

vs. current price

Analyst Count

5

covering this stock

Price Range

$66 - $107

Analyst target range

Buy
1 (20%)
Hold
2 (40%)
Sell
2 (40%)

Analyst coverage for GM appears limited, with only 5 analysts providing estimates for revenue and EPS, indicating this large-cap stock may have less consistent institutional research coverage than peers, which can contribute to higher volatility and less efficient price discovery. The available data shows a consensus estimated EPS of $14.71 for the period, with a range from $14.22 to $15.72, and estimated revenue of $203.60 billion, ranging from $198.33 billion to $214.37 billion, but a specific consensus price target and Buy/Hold/Sell distribution are not provided in the dataset. Institutional rating actions from firms like Barclays, Wolfe Research, and UBS show a generally bullish bias, with recent actions including Wolfe Research upgrading to 'Outperform' and multiple firms reiterating 'Buy' or 'Overweight' ratings. This pattern of positive analyst sentiment, coupled with the stock's strong price performance, suggests professional investors are leaning bullish on the company's ability to execute its near-term operational plans and capitalize on market opportunities, though the limited breadth of coverage warrants caution.

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Bulls vs Bears: GM Investment Factors

The bull and bear cases for GM are sharply divided between its deeply discounted asset value and its severe near-term profitability crisis. The bull thesis is anchored on a rock-bottom P/S ratio of 0.4x and robust $11.07B free cash flow, suggesting the market is overly pessimistic about a cyclical recovery. The bear thesis is grounded in the alarming Q4 gross margin of -2.48% and net loss of -$2.70B, which challenge the viability of the expected earnings rebound priced into the forward PE of 5.79x. Currently, the bear side has stronger evidence due to the concrete, severe deterioration in fundamentals, though the valuation discount provides a compelling margin of safety. The single most important tension is whether GM's Q4 collapse represents a one-time operational failure or the beginning of a sustained downturn that invalidates the earnings recovery narrative.

Bullish

  • Deeply Discounted Valuation on Sales: GM trades at a Price-to-Sales ratio of 0.40x, an exceptionally low multiple for a major automaker. This suggests the market is assigning minimal value to its revenue base, presenting a significant value opportunity if the company can stabilize margins.
  • Strong Free Cash Flow Generation: Despite recent quarterly losses, GM generated $11.07 billion in free cash flow over the trailing twelve months. This robust cash generation provides financial flexibility to fund investments, service its debt, and return capital to shareholders.
  • Market Leadership & Strategic Positioning: GM holds a leading 17.4% US market share and is actively exploiting competitor weaknesses, as evidenced by news of ramping up truck production during a Ford supply shortage. This operational agility supports near-term profit and share gains.
  • Analyst Sentiment Leaning Bullish: Recent institutional actions include upgrades to 'Outperform' and reiterated 'Buy' ratings from firms like Wolfe Research and UBS. This positive professional sentiment aligns with the stock's 65.45% one-year outperformance.

Bearish

  • Severe Q4 Profitability Collapse: Q4 2025 reported a net loss of -$2.70 billion and a gross margin of -2.48%, a drastic deterioration from a 12.13% gross margin in Q1 2025. This raises serious questions about near-term earnings stability and cost control.
  • Elevated Trailing PE Amidst Volatility: The trailing PE of 27.72x is near the higher end of its own volatile historical range. This elevated multiple prices in a strong earnings recovery, leaving little room for error and risk of compression if expectations are not met.
  • High Financial Leverage: A Debt-to-Equity ratio of 2.13 indicates significant financial leverage. While strong free cash flow mitigates this risk, it remains a vulnerability, especially if the cyclical auto downturn is deeper or longer than anticipated.
  • Revenue Decline and Cyclical Headwinds: Q4 2025 revenue declined -5.06% year-over-year to $45.29 billion, signaling potential cyclical headwinds. The core North American segment, responsible for the vast majority of revenue, is exposed to economic sensitivity.

GM Technical Analysis

The stock is in a sustained long-term uptrend, evidenced by a formidable 65.45% gain over the past year, significantly outpacing the S&P 500's 22.86% return. With a current price of $81.50, the stock is trading at approximately 93% of its 52-week high of $87.62, positioning it near the top of its annual range, which signals strong momentum but also raises concerns about potential overextension and limited near-term upside before hitting a major resistance level. Recent momentum shows a notable divergence, with the stock up 7.51% over the past month, sharply outperforming the S&P 500's slight decline of -0.08%, yet this short-term strength is decelerating compared to the 12.58% gain over the past three months, suggesting the powerful rally may be entering a consolidation phase as it approaches the 52-week high. Key technical levels are clearly defined, with immediate resistance at the 52-week high of $87.62 and primary support at the 52-week low of $47.63. A decisive breakout above $87.62 would signal a continuation of the powerful bull trend, while a failure could lead to a pullback towards the $70-$75 range. The stock's beta of 1.3 indicates it is 30% more volatile than the broader market, which is critical for risk management as it implies larger swings; this elevated volatility, combined with a short ratio of 2.82, suggests a crowded short position that could fuel further upside on positive catalysts but also increases downside risk if sentiment shifts.

Beta

1.30

1.30x market volatility

Max Drawdown

-16.2%

Largest decline past year

52-Week Range

$48-$88

Price range past year

Annual Return

+67.5%

Cumulative gain past year

PeriodGM ReturnS&P 500
1m+10.2%+1.5%
3m+12.2%+13.4%
6m+1.7%+10.9%
1y+67.5%+24.5%
ytd+1.9%+10.0%

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GM Fundamental Analysis

Revenue growth has been volatile, with the most recent Q4 2025 revenue of $45.29 billion representing a -5.06% year-over-year decline, a stark contrast to the positive growth seen in prior quarters of 2025 (Q1: $44.02B, Q2: $47.12B, Q3: $48.59B). Segment data reveals the core GM North America segment drove the vast majority of revenue at $240.64 billion annually, while GM Financial contributed $8.56 billion and GMI $7.36 billion; the quarterly decline suggests potential cyclical headwinds or production challenges despite the company's strong market share position. Profitability is under significant pressure, with Q4 2025 reporting a net loss of -$2.70 billion and a deeply negative gross margin of -2.48%, compared to positive net income of $2.78 billion and a gross margin of 12.13% in Q1 2025. This margin compression over the course of the year, from a peak operating margin of 7.61% in Q1 to -8.05% in Q4, indicates severe cost inflation, operational inefficiencies, or one-time charges that have dramatically impacted earnings, raising questions about near-term earnings stability despite a trailing twelve-month net margin of 1.46%. The balance sheet shows a leveraged but cash-generative profile, with a debt-to-equity ratio of 2.13 indicating significant financial leverage, yet the company maintains a healthy current ratio of 1.17 and generated substantial free cash flow of $11.07 billion over the trailing twelve months. This strong free cash flow, yielding a high cash flow coverage ratio, provides the financial flexibility to fund investments, service debt, and return capital to shareholders, mitigating the risks associated with the high debt load and recent quarterly losses.

Quarterly Revenue

$45.3B

2025-12

Revenue YoY Growth

-0.05%

YoY Comparison

Gross Margin

-0.02%

Latest Quarter

Free Cash Flow

$11.1B

Last 12 Months

Revenue & Net Income Trends (2 Years)

Revenue Breakdown

GM Financial Segment
GMI
GMNA

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Valuation Analysis: Is GM Overvalued?

Given the company's positive trailing twelve-month net income, the primary valuation metric selected is the Price-to-Earnings (PE) ratio. The trailing PE ratio is 27.72x, while the forward PE is significantly lower at 5.79x, indicating the market expects a substantial recovery in earnings over the next year, with the wide gap between the two multiples reflecting high confidence in a near-term profitability rebound from recent depressed levels. Compared to sector averages, GM trades at a significant discount based on its Price-to-Sales ratio of 0.40x, which is exceptionally low for a major automaker and suggests the market is assigning minimal value to its revenue base, likely due to concerns over cyclicality and margin volatility. This deep discount may be partially justified by the company's lower net margin of 1.46% and recent quarterly losses, but it also presents a potential value opportunity if the company can demonstrate sustained margin improvement and execute on its raised guidance. Historically, the stock's current trailing PE of 27.72x is near the higher end of its own range observed in recent quarters, which have seen significant volatility from negative values during loss-making periods to single digits during profitable quarters. This elevated historical multiple suggests the market is currently pricing in a more optimistic earnings recovery scenario, leaving less room for error; a failure to meet these heightened expectations could lead to multiple compression.

PE

27.7x

Latest Quarter

vs. Historical

High-End

5-Year PE Range -7x~12x

vs. Industry Avg

N/A

Industry PE ~N/A*

EV/EBITDA

10.0x

Enterprise Value Multiple

Investment Risk Disclosure

Financial & Operational Risks are pronounced, centered on severe margin volatility and high leverage. The collapse from a 12.13% gross margin in Q1 2025 to -2.48% in Q4 2025 demonstrates extreme operational sensitivity, potentially to cost inflation or one-time charges. A Debt-to-Equity ratio of 2.13 signifies significant financial leverage, though this is partially offset by a strong current ratio of 1.17 and substantial trailing free cash flow. Revenue concentration is a key risk, with the GM North America segment driving the vast majority of sales, making the company highly susceptible to a US auto market downturn.

Market & Competitive Risks include valuation compression and sector cyclicality. The trailing PE of 27.72x is elevated historically for GM, creating risk of multiple contraction if the anticipated earnings rebound falters. As a consumer cyclical stock with a beta of 1.3, GM is 30% more volatile than the market and sensitive to economic cycles and interest rates. Competitive disruption is ongoing, particularly in the electric vehicle transition where, as recent news highlights, competitors like Ford are facing challenges, but new entrants and technological shifts remain a constant threat.

Worst-Case Scenario involves a deepening auto recession coupled with a failure to rectify the severe margin issues seen in Q4. This could trigger a wave of analyst downgrades, a short squeeze reversal given the high short ratio of 2.82, and a flight to quality. The realistic downside could see the stock re-testing its 52-week low of $47.63, representing a potential loss of approximately -42% from the current price of $81.50. A more moderate bear case, aligning with a sustained period of depressed earnings, could see a pullback to the $55-$65 range, a -20% to -33% decline.

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