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WillScot Mobile Mini Holdings Corp.

WSC

$19.98

+2.67%

WillScot Holdings Corporation designs, delivers, and services on-site, on-demand space solutions, including modular office complexes, mobile offices, classrooms, and portable storage containers, serving industries such as construction, education, manufacturing, and healthcare. As a leading player in the modular space and storage rental industry, WillScot differentiates itself through its extensive fleet, turnkey service model, and national footprint. The current investor narrative centers on the company's operational performance amid cyclical demand fluctuations, with recent stock price volatility reflecting concerns about end-market softness and macroeconomic headwinds, while management's strategic initiatives and potential for margin improvement remain key focal points.…

Bobby Quantitative Model
Sep 4, 2026

WSC

WillScot Mobile Mini Holdings Corp.

$19.98

+2.67%
Sep 4, 2026
Bobby Quantitative Model
WillScot Holdings Corporation designs, delivers, and services on-site, on-demand space solutions, including modular office complexes, mobile offices, classrooms, and portable storage containers, serving industries such as construction, education, manufacturing, and healthcare. As a leading player in the modular space and storage rental industry, WillScot differentiates itself through its extensive fleet, turnkey service model, and national footprint. The current investor narrative centers on the company's operational performance amid cyclical demand fluctuations, with recent stock price volatility reflecting concerns about end-market softness and macroeconomic headwinds, while management's strategic initiatives and potential for margin improvement remain key focal points.

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BobbyInvestment Opinion: Should I buy WSC Today?

Based on the analysis, the recommendation is a Hold. The consensus analyst rating is 'Buy' with an average target price of $29.40, implying a 47.1% upside, but the high leverage and current unprofitability warrant caution. The stock is trading at a forward P/E of 15.07x, which is reasonable if earnings recover, but the negative trailing EPS and high debt-to-equity ratio of 4.84 present significant risks.

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WSC 12-Month Price Forecast

The AI assessment is neutral with medium confidence. The stock's valuation is not demanding on a forward basis, but the high leverage and negative earnings present significant risks. The market is pricing in a recovery, but the company must demonstrate tangible progress in improving profitability and managing debt. If the company shows improved net margins and revenue stability, the stance would be upgraded to bullish. Conversely, if revenue declines or debt levels increase, the stance would be downgraded to bearish.

Historical Price
Current Price $19.98
Average Target $27.70
High Target $37.00
Low Target $14.91

Wall Street consensus

Most Wall Street analysts maintain a constructive view on WillScot Mobile Mini Holdings Corp.'s 12-month outlook, with a consensus price target around $29.40 and implied upside of +47.1% versus the current price.

Average Target

$29.40

0 analysts

Implied Upside

+47.1%

vs. current price

Analyst Count

—

covering this stock

Price Range

$26 - $37

Analyst target range

Analyst coverage is moderate, with 10 analysts providing ratings, and the consensus recommendation is 'Buy' with a mean rating of 2.4 (where 1 is Strong Buy and 5 is Sell). The average target price is $29.40, implying an upside of approximately 47.1% from the current price of $19.98. The target range spans from a low of $26.00 to a high of $37.00, with the high target suggesting a 85.2% upside, reflecting optimism about a potential turnaround, while the low target still indicates a 30.1% upside, showing that even the most bearish analyst sees value. The wide spread between low and high targets (42.3% difference) indicates high uncertainty about the company's future performance, likely due to cyclical demand and leverage concerns.

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Bulls vs Bears: WSC Investment Factors

WillScot presents a mixed picture: strong operational margins and a discounted valuation are countered by high leverage and current unprofitability. The bull case rests on the potential for earnings recovery, as evidenced by the forward P/E of 15.07x and analyst targets implying over 47% upside. However, the bear case is supported by the negative net margin, high debt-to-equity ratio of 4.84, and significant underperformance relative to the market. Currently, the bearish evidence is more compelling given the recent price decline and financial leverage, but the stock's low valuation and analyst optimism suggest that a turnaround could offer substantial rewards. The key tension is whether the company can convert its strong operating margins into net profitability by managing its debt burden, which would validate the bullish thesis.

Bullish

  • Significant Upside to Analyst Targets: The average analyst target price is $29.40, implying a 47.1% upside from the current price of $19.98. Even the lowest analyst target of $26.00 suggests a 30.1% upside, indicating that analysts see substantial value at current levels.
  • Undervalued on Forward Earnings: With a forward P/E of 15.07x, the stock trades at a discount to the broader market and its own growth prospects. The PEG ratio of 0.22 suggests that the market is pricing in very little earnings growth, making the stock attractive if the company can deliver on its recovery.
  • Strong Gross and Operating Margins: Gross margin stands at 46.79% and operating margin at 21.43%, demonstrating the company's ability to generate solid profits from its rental operations. These margins provide a foundation for earnings recovery once interest costs and other expenses are managed.
  • Potential for Earnings Recovery: Despite negative trailing EPS of -$0.0154, the forward P/E of 15.07x implies the market expects a significant earnings rebound. The company's operating margin of 21.43% suggests that if leverage is reduced, net income could turn positive, driving share price appreciation.

Bearish

  • Negative Net Income and EPS: The company's net margin is -2.32%, and trailing EPS is -$0.0154, indicating that it is currently unprofitable. This is a significant concern as it suggests that the company's interest costs and other expenses are outweighing its operational profits.
  • High Debt-to-Equity Ratio: The debt-to-equity ratio of 4.84 is extremely high, indicating that the company is heavily leveraged. This increases financial risk, especially in a rising interest rate environment, and could constrain the company's ability to invest in growth or weather downturns.
  • Severe Underperformance vs. Market: Over the past year, WSC has declined 15.41% while the S&P 500 has gained 18.65%, resulting in a relative underperformance of over 34%. This suggests that the market is pricing in significant risks or that the company is facing company-specific headwinds.
  • High Beta and Volatility: With a beta of 1.311, the stock is more volatile than the market, amplifying both gains and losses. The recent 1-month price change of -24.77% highlights this volatility, which may deter risk-averse investors.

WSC Technical Analysis

WillScot's stock has been in a pronounced downtrend over the past year, with a 1-year price change of -15.41%, significantly underperforming the S&P 500's +18.65% gain. The current price of $19.98 sits near the lower end of its 52-week range, at approximately 38% of the range (calculated as (19.98 - 14.91) / (29.77 - 14.91) = 0.38), indicating a bearish posture. This positioning near the lows suggests either a potential value opportunity or a falling knife, depending on fundamental catalysts.

Beta

1.31

1.31x market volatility

Max Drawdown

-41.5%

Largest decline past year

52-Week Range

$15-$30

Price range past year

Annual Return

-15.4%

Cumulative gain past year

PeriodWSC ReturnS&P 500
1m-24.8%-0.4%
3m-23.8%+4.2%
6m+3.7%+13.7%
1y-15.4%+19.0%
ytd+2.6%+12.9%

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WSC Fundamental Analysis

WillScot's revenue trajectory has been challenging, with the most recent quarterly revenue estimated at $2.58 billion (annualized), reflecting a decline from prior periods. The company's gross margin stands at 46.79%, but its net margin is negative at -2.32%, indicating that despite solid gross profitability, operating inefficiencies and interest costs are weighing on the bottom line. The negative EPS of -$0.0154 for the trailing twelve months underscores the profitability struggles, though the operating margin of 21.43% suggests underlying business strength that could translate to earnings if leverage is managed.

Quarterly Revenue

N/A

N/A

Revenue YoY Growth

N/A

YoY Comparison

Gross Margin

N/A

Latest Quarter

Free Cash Flow

N/A

Last 12 Months

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Valuation Analysis: Is WSC Overvalued?

Given the negative trailing net income, the price-to-sales (PS) ratio is the primary valuation metric, currently at 1.51x, which is below the industry average of 2.0x, indicating a potential discount. The forward PE of 15.07x implies that the market expects a significant earnings recovery, as the negative trailing PE of -64.93x reflects current losses. The EV-to-EBITDA of 12.66x is reasonable for the rental industry, and the PEG ratio of 0.22 suggests that growth is undervalued relative to earnings expectations.

PE

-64.9x

Latest Quarter

vs. Historical

N/A

5-Year PE Range 17x~59x

vs. Industry Avg

N/A

Industry PE ~N/A*

EV/EBITDA

12.7x

Enterprise Value Multiple

Investment Risk Disclosure

Financial and operational risks are substantial. The company's net margin is -2.32%, and trailing EPS is -$0.0154, indicating that it is currently unprofitable. The high debt-to-equity ratio of 4.84 exposes the company to interest rate risk and limits financial flexibility. Additionally, the current ratio of 0.86 suggests potential liquidity concerns, as current liabilities exceed current assets. These factors could strain the company's ability to invest in growth or weather economic downturns.

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